Jaden Smith Wears São Paulo FC Jersey, Sparking Excitement Among Soccer Fans

April 30, 2024
Jaden Smith
Jaden Smith sports São Paulo FC shirt. Photo: Instagram

Hollywood Star’s Endorsement Ahead of Big Match Delights Tricolor Supporters

American actor and rapper Jaden Smith caused a stir among São Paulo FC fans on Sunday as he took to social media to share two photos donning the club’s number 2 shirt. The 25-year-old, son of Hollywood star Will Smith, has a partnership with New Balance, the current supplier of São Paulo FC’s uniforms.

In a playful nod to his famous film “In Search of Happiness” from 2006, in which he starred alongside his father, São Paulo FC joked on their profile that the actor had “found happiness” in their jersey.

The post quickly garnered attention from Tricolor fans and even drew a response from the club’s President, Julio Casares.

With nearly 20 million followers on Instagram, Jaden’s endorsement couldn’t have come at a better time for São Paulo FC, as it preceded a crucial Brazilian football classic against their arch-rival, Palmeiras, scheduled for the following day.

Fans eagerly awaited to see if his show of support would bring luck to their team on the pitch. Ultimately, the match ended in a goalless draw.

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Tatiana Cesso

As a journalist, I am dedicated to uncovering stories that inspire, inform, and captivate. My work has appeared in renowned publications such as InStyle, Marie Claire, Bazaar, L’Officiel, and Vogue. Though I have lived in the U.S. since 2010—calling Chicago, Los Angeles, and now Miami home—my heart remains deeply connected to Brazil, where I was born and raised. This enduring love for its culture and energy led me to create Brazilcore, a platform designed to connect Brazil with English-speaking audiences around the globe.

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