What is Jericoacoara?

June 21, 2024


Jericoacoara, also known as Jeri, is a small fishing village located in the state of Ceará, Brazil. It is famous for its stunning beaches, crystal-clear waters, and unique sand dunes. In recent years, Jericoacoara has become a popular destination for tourists looking to escape the hustle and bustle of city life and immerse themselves in nature.


Jericoacoara was once a remote and isolated village, accessible only by buggy or on foot. In the 1980s, the Brazilian government declared Jericoacoara a national park in order to protect its natural beauty. This designation helped to preserve the village’s charm and prevent overdevelopment.


Jericoacoara is located on the northeastern coast of Brazil, approximately 300 kilometers from the city of Fortaleza. The village is situated within the boundaries of the Jericoacoara National Park, which covers an area of over 200 square kilometers.


One of the main attractions in Jericoacoara is its famous beach, which is considered one of the most beautiful in Brazil. Visitors can also explore the nearby sand dunes, take a boat ride to the nearby Pedra Furada rock formation, or go kite surfing in the crystal-clear waters.


There are plenty of activities to keep visitors entertained in Jericoacoara. From horseback riding along the beach to taking a buggy tour of the surrounding area, there is something for everyone to enjoy. The village also has a vibrant nightlife scene, with plenty of bars and restaurants to choose from.


Despite its small size, Jericoacoara offers a variety of accommodations to suit every budget. From luxury resorts to cozy guesthouses, there is something for everyone in this charming village. Visitors can choose to stay right on the beach or in the heart of the village.

Food and Drink

Jericoacoara is known for its fresh seafood and traditional Brazilian cuisine. Visitors can sample local dishes such as moqueca de peixe (fish stew) and feijoada (black bean stew) at one of the village’s many restaurants. There are also plenty of beachfront bars where visitors can enjoy a caipirinha while watching the sunset.


Getting to Jericoacoara can be a bit of a challenge, as there are no direct flights to the village. Most visitors fly into Fortaleza and then take a bus or private transfer to Jericoacoara. Once in the village, the best way to get around is by buggy or on foot, as the streets are too narrow for cars.


Jericoacoara enjoys a tropical climate, with warm temperatures year-round. The best time to visit is during the dry season, which runs from July to December. During this time, visitors can expect sunny skies and warm temperatures, perfect for exploring the village and its surroundings.

Local Culture

The people of Jericoacoara are known for their warm hospitality and laid-back attitude. Visitors will often find themselves welcomed with open arms and invited to join in on local celebrations and festivals. The village also has a thriving arts scene, with many local artists selling their work in the village’s shops.

Environmental Conservation

Due to its status as a national park, Jericoacoara is committed to preserving its natural beauty and protecting the local ecosystem. Visitors are encouraged to respect the environment and follow sustainable practices during their stay in the village. There are also several conservation projects in place to protect the local wildlife and marine life.


In conclusion, Jericoacoara is a hidden gem in Brazil that offers visitors a unique and unforgettable experience. From its stunning beaches to its vibrant culture, there is something for everyone to enjoy in this charming village. Whether you’re looking to relax on the beach or explore the surrounding sand dunes, Jericoacoara has something for everyone. So why not plan a trip to Jericoacoara and discover this hidden paradise for yourself?

Tatiana Cesso

As a journalist, I've made it my mission to explore and share stories that inspire, inform, and entertain. You may have stumbled upon my work in esteemed publications such as InStyle, Marie Claire, Bazaar, L’Officiel, and Vogue, among others. Having called the U.S. home since 2010, I've lived in Chicago, LA, and currently, Miami. But my heart always beats to the rhythm of Brazil. It's where I was born and raised, and my love for its culture, people, and energy knows no bounds. To share this passion, I've founded Brazilcore, a platform aimed at bridging the gap between Brazil and English speakers worldwide.